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World Backup Day Response – by Lenovo’s EMEA Storage Sales Director

Commentary by Marco Pozzoni, EMEA Storage Sales Director at Lenovo

“As data breaches continue to rise at an alarming rate, World Backup Day is a timely reminder of the importance of protecting data and maintaining powerful safeguards against cybercrime. Eight million data records were exposed worldwide through breaches in the first quarter of 2023 alone. While artificial intelligence (AI) could help cybercriminals broaden their attacks, it can also help businesses stay one step ahead.

By utilising AI algorithms, businesses can intelligently prioritise data for backup, identifying critical information in real-time, as well as identifying where threats exist in the backup process through the analysis of historical data patterns. AI can also automate the encryption of sensitive data during the backup process. With advanced encryption techniques, such as homomorphic encryption, data can be processed without being decrypted, mitigating the risk of unauthorised access or data breaches.

Alongside AI, Edge computing allows data to be processed closer to the data source. This means, for example, that a camera system can record footage, but only forward anonymised data to the cloud for processing and storage. This reduces latency and ensures rapid backup without relying solely on centralised servers. By reducing the need to transmit and store potentially sensitive data, edge computing can also minimise the risk of leaks. When harnessed alongside each other, edge computing and AI will be a game changer for businesses looking to shield their digital assets in the battleground of today’s threat landscape.”

www.lenovo.com

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