With mobile services continuing to represent one of the most underutilised revenue streams for UK channel partners, Abzorb has announced the launch of its new Mobile Masterclass – an exclusive learning session designed to help VARs and MSPs capitalise on mobile as a core part of their customer offering.
Despite increasing demand for business mobility, many channel businesses still overlook mobile or treat it as a bolt-on. According to Abzorb, this is a significant missed opportunity.
“We work with hundreds of partners across the UK, and time and again we see the same pattern, mobile is the most undersold solution in their portfolio,” said Louise Purdie, Head of Indirect at Abzorb Partners. “Our Mobile Masterclass will show MSPs and VARs how to flip that on its head to turn mobile into a margin-rich, retention-boosting part of their core business.”
Why mobile, why now?
From hybrid workforces to IoT integration, mobile connectivity is now critical to business infrastructure. Yet many channel partners either lack confidence in selling mobile, or don’t realise how existing customers could benefit from mobile-first solutions.
The Abzorb Mobile Masterclass is designed to change that. It offers attendees:
– A clear picture of where the mobile opportunity lies within their existing customer base
– Practical tips on how to position, package and price mobile effectively
– Insights into real-world mobile-first use cases and customer wins
– An overview of Abzorb’s flexible, partner-led mobile offering including 24/7 support and a fully brandable portal
Partner-first, always
Abzorb has spent over 25 years helping partners differentiate and grow. The Masterclass builds on this legacy, offering a vendor-neutral environment where MSPs and VARs can upskill, share experiences, and walk away with actionable strategies.
“Our goal is to give partners the tools, support and confidence to lead with mobile,” added Purdie. “It’s not just about SIMs, it’s about building mobile into your core proposition and expanding what you offer to customers.”
The Mobile Masterclass will take place on Wednesday 24th September. Spaces are limited and registration is now open.
To sign up, visit: https://pages.abzorb.co.uk/mobile-masterclass


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