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Giacom expands FTTP portfolio with CityFibre

Giacom, leading provider of Comms, Cloud and Hardware services, has announced the launch of its latest FTTP broadband offering, powered by CityFibre. As an alt-net supplier, the inclusion of CityFibre’s FTTP services into Giacom’s broadband portfolio, will open up new opportunities for its partners to offer full fibre in areas outside of the Openreach network. This significant expansion of Giacom’s fibre footprint, will also provide its partners with even more choice when selecting replacement services in the lead up to the Nationwide Stop Sell of WLR, and 2025’s PSTN Switch Off.

CityFibre is Giacom’s first alt-net supplier for full fibre broadband. However, the companies already share a well-established commercial relationship, with Giacom having offered CityFibre Ethernet as part of its broad range of services since 2018. Available to all Giacom partners from its new Cloud Market platform, CityFibre FTTP is a competitive alternative to the BT and Vodafone FTTP products that Giacom also supplies. Unlike most broadband services, which offer asymmetrical bandwidth, CityFibre offer synchronous upload and download speeds of up to 1 Gbps, helping businesses to increase efficiency and productivity.

To assist its partners, Giacom is offering comprehensive sales and marketing support for CityFibre’s FTTP services as well as white-labelled sales material. In addition, the Giacom team will work directly with partners to help identify sales opportunities, wash data, and build marketing campaigns to drive sales enquiries.

Terry O’Brien, (pictured) CEO of Giacom said, “We’re excited to be building on our relationship with CityFibre, and to be giving our partners access to their purpose-built network. CityFibre FTTP offers symmetrical bandwidth, making it truly unique within our portfolio and a valuable addition to our product range. There’s no question that this service will help our partners to develop business opportunities and to differentiate themselves in the market.”

Andrew Wilson, Sales Director – Business at CityFibre added; “Building on the success of the great relationship CityFibre has with Giacom for Ethernet, we’re thrilled to be its first alternative network provider for business FTTP.  In many places, our footprint gives Giacom’s partners the ability to offer full fibre broadband services to businesses for the first time and as our build continues to scale, that opportunity keeps growing. It’s an exciting time for Giacom partners and the market right now.”

About Giacom

Giacom makes it really simple for technology resellers and MSPs to access everything they need to create brilliant technology solutions for UK businesses. It’s market-leading platform, Cloud Market, provides one place where partners can procure and manage comms, cloud, hardware and billing product and services, from the world’s leading vendors and service providers, and access comprehensive resources to enable their business to grow.

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