Pragma has announced the launch of ENGAGE, a new website widget offering one-click voice calls, video calls and AI-powered webchat.
ENGAGE will be provided as an optional enhancement for users of CONNECT for iPECS Cloud, Pragma’s UCaaS application that integrates with other cloud services to boost productivity.
About ENGAGE
ENGAGE is a widget that sits on each page of the end user’s website. Site visitors can use it to initiate voice calls, video calls or a webchat session.
ENGAGE uses AI to automate webchat responses via ChatGPT integration. In the back end, it reads all website content to collect relevant, accurate information, before using OpenAI to form natural responses. If the answer to a question is on the website, ENGAGE will be able to answer it.
At any point, a nominated group of agents can assume control of the webchat session. Users can customise the position of the widget on a page, as well as being able to display it in their brand colours and font.
A year of innovation
Pragma has developed multiple new releases in the last 18 months to complement its iPECS Cloud platform, with the aim of meeting and anticipating increasingly specialised user demands.
ENGAGE is the latest to launch and will allow CONNECT users to enhance customer service through their websites. Calls require one click and are free to initiate for website visitors.
Meanwhile, the innovative use of AI means that ENGAGE users will be able to automate answers 24/7. This is designed to save them time, as well as effectively creating an out-of-hours information point.
ENGAGE is available for Pragma partners now.
Pragma’s MD, Will Morey, commented on their latest innovation: “ENGAGE is incredibly exciting. It’s a simple, lightweight tool that offers so much and acts as another selling point for CONNECT for iPECS Cloud.
Users will be able to improve the service they offer overnight. Not only does it make it easier for customers to contact them – it also automates webchat responses without any compromise in service.
After a year of innovation from our business in 2023, it’s great to show 2024 will follow the same theme – another tool to help our partners win more deals and retain more customers, by offering them something genuinely unique.”
About Pragma:
Pragma is a leading service provider specialising in the delivery of Ericsson-LG technology to channel partners in the UK. Pragma take a hands-on approach to developing long-term relationships that drive mutual, profitable growth. iPECS Cloud sits at the core of the product portfolio and is complemented by a range of applications to allow the channel partners to say YES to more customers and win more business.
Pragma were established in 2012 and were acquired by Gamma in January 2024.
To learn more about Pragma and iPECS Cloud please visit: wearepragma.co.uk
Gamma is a leading supplier of Communication Services in the UK, German, Spanish and Dutch business markets. It is admitted to trading on AIM and employs over 1,800 people. With a range of UCaaS, Mobile and Connectivity services, Gamma provides robust and secure solutions that enable organisations to communicate, collaborate and offer a better customer experience.
Gamma’s largest market is in the UK where the company’s network-based services are supplied to SME, Public Sector and Enterprise markets through a network of 1000+ channel partners and its own direct sales and support capabilities. Gamma is expanding its UCaaS presence in Europe with a family of businesses focusing on digital automation, delivering Gamma-powered services to SME customers via a network of channel partners in Germany, Spain, and the Benelux region.
Gamma’s vision is for a better-connected world in which we can work smarter for the benefit of business, people, and the planet by developing a strong and sustainable pan-European product set, building a leading position in the UCaaS and CCaaS markets.
For more information about Gamma and its comprehensive range of services, please visit www.gamma.co.uk



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