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Gamma recruits Morph for PSTN switch-off campaign

Gamma, a leading provider of communication services, has recruited beloved Aardman character Morph and his rival Chas to help raise awareness of the PSTN switch-off.

Following a recent study showing that almost one third (29%) of UK businesses are unaware that PSTN lines will no longer work after December 2025, Gamma commissioned the animation studio to create a film to highlight the switch-off and the benefits of replacement digital systems.

Will Studd, Director at Aardman, said: “Working with Peter Lord, co-creator of Morph, and Chris Parker, author and screenwriter, we created a fun, playful narrative that explains the concepts and benefits of the switch in a way that harks back to the golden age of kids TV.

“Voiced by Derek Griffiths, staple of 1970s and 80s Children’s BBC, we created a memorable film that plays on Morph and Chas’ antagonistic relationship to show how beneficial and easy the transition to digital is. Just like the show, Morph ends up on top, enjoying the full benefits of his digital communication. The film was a joy to create.”

https://www.gamma.co.uk/solutions/ pstn-switch-off/

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