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HP Cranks Up the Game with Smarter Systems, Cooler Builds, and Gear That Hits Different 

From pro-level performance to creator-grade sound, the newest OMEN and HyperX lineup gives gamers more ways to play harder, stream better, and stay in control 

News Highlights: 

    • Delivers extreme performance with OMEN MAX 45L, HP’s most powerful gaming desktop with the industry’s first patented CRYO CHAMBER™ cooling,ioffering a 7.5°C drop in CPU temperatures under full load compared to mid-size or dual chamber models
    • Enhances performance with OMEN AI, the world’s first AI-driven, one-click performance optimisation tool,ii now offering support for top titles like Valorant, League of Legends, Apex Legends, and Fortnite
    • Leverages industry-leading work technologies for RIOT Games with new OMEN 35L Stealth Edition, the official PC of League of Legends Esports and the VALORANT Champions Tour
    • Leapfrogs the industry with HyperX Cloud Alpha 2 – offering 2x longer battery life than competitors’ gaming headsets,iii delivering the world’s longest listening time for a simultaneous dual wireless gaming headset, and is bundled with the world’s first reprogrammable RGB Base Stationiv
    • Captures broadcast quality sound with HyperX FlipCast, a dynamic XLR/USB mic with tap-to-mute and an always-visible LED input level meter

At its inaugural Level Reforge event, HP Inc.  unveiled the next evolution of its OMEN and HyperX gaming ecosystem – powered by AI, built for creators, and engineered for players who demand more from every session. 

PC gamers continue to raise the bar for what they expect from their gear, from smarter performance to more expressive setups. Eighty-five percent of gamers say high FPS is extremely important to their experience, while 76% are more likely to purchase from brands that offer personalised options.v Building on the momentum from CES and HP Amplify earlier this year, the company’s latest launch delivers OMEN AI across more devices, including the powerful new OMEN MAX 45L desktop and HyperX’s latest personalised audio lineup.

“Gamers expect more than just raw power. They want gear that aligns with how they play,” said Josephine Tan, Senior Vice President and Division President of Personal Systems Gaming Solutions, HP Inc. “From AI-enhanced performance to our most powerful OMEN desktops and personalised HyperX gear, this lineup is designed to deliver at every level, including the highest tiers of competitive play.”

Level Up Performance 

Gamers demand peak performance to stay competitive but getting there isn’t always easy. While 96% of gamers say maximising performance is important, only 28% consider their current PC performance excellent for gaming.4 HP developed its latest gaming innovations to remove those barriers, whether it’s delivering extreme desktop power or intelligent system optimisation that adapts in real time. Together, these innovations empower gamers to play faster, smoother, and longer without friction.

OMEN MAX 45L: Patented Cooling, Extreme Performance 

Redefining what a gaming desktop can be, the OMEN MAX 45L Gaming Desktop is for gamers craving elite performance, full control, and effortless upgradability. It sits at the top of the OMEN portfolio stack, combining cutting-edge architecture with a unique design prioritising customisation, thermal efficiency, and long-term viability.

  • Crush high-end gaming workloads with cutting-edge components, including up to an AMD Ryzen™ 9 9950X3D processorvi and up to NVIDIA® GeForce RTX™ 5090 graphics, delivering uncompromising power for AAA gaming and content creation
  • Stay cool under pressure with the patented OMEN CRYO CHAMBER™, an industry-first technology pulling in fresh, cold air from outside the chassis to isolate and cool the CPU, delivering a 7.5° C reduction in full-load temperatures for more stable performance during intense sessionsvii
  • Maximise airflow with a re-engineered chassis design featuring raised feet, open bottom vents, and vented PCI slots, enhancing GPU cooling by up to 2° C and improving overall thermal efficiency to keep the system performing at its peakviii
  • Maximise power and control with OMEN’s first fully modular 1200W PSU, featuring customisable fan curves, built-in cleaning mode, and real-time monitoring through OMEN Gaming Hub

OMEN 35L: Versatile Power, Stealth Style

Joining the OMEN MAX 45L are two refreshed OMEN 35L Gaming Desktops designed for gamers craving serious performance and flexibility in designs that match their style. The latest OMEN 35L includes support for up to an AMD Ryzen™ 9 9950X3D processor5 and NVIDIA® GeForce RTX™ 5090 graphics, improved thermal performance, and the same modular 1200W power supply introduced in the OMEN MAX 45L. For those who prefer a more minimalist or formal work setup, the new OMEN 35L Stealth Edition offers the same high-end internals as the OMEN 35L in an all-black, RGB-free design.

The Stealth Edition is also the official PC of League of Legends Esports and the VALORANT Champions Tour, proving that a high-performance rig can make its mark without ever breaking cover. This special edition PC the latest example of HP’s strategic alliance with Riot Gamesfirst announced in 2024. As part of the ongoing relationship, OMEN and HyperX power premier esports events such as League of Legends and VALORANT with HP technology at the core of the competitive experience.

“At Riot, we believe that producing a world-class esports competition starts with equipping our pros with the best hardware, so it’s the perfect time to unveil the OMEN 35L Stealth Edition as the official PC of LoL Esports and the VALORANT Champions Tour global events,” said David Mulhall, Global Head of Esports Business Development and Partnerships at Riot Games. “With championship season just around the corner for both esports, having top-tier PCs on stage is essential for us to meet the moment for our pros and ensure every moment of play reflects the highest possible competitive standard, giving fans around the world the experience they deserve.”

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